Job Corps Social Media—”Meet the Students” Kamren

We made real students central to the campaign in the Job Corps rebrand. These are short social media videos of the students in the commercials, telling a bit of their backstory. These Facebook, YouTube and Instagram vignettes show prospective students how relatable these young men and women who have enrolled in the program are. Kamren is a pharmacy student who discovered he had an interest in medicine when he was taking care of his sick aunt.